Hi, I’m Madeleine.

I empower businesses by setting strategy and removing roadblocks to exponential growth.

My Services

Growth Strategy & Problem Solving

Leveraging years of experience in e-commerce and marketing, my focus is to help your company identify areas of opportunity. Together we will create clear priorities and action plans for successful and sustainable growth.

Team Building & Culture Setting

I help teams become more cohesive, productive, and empowered to excel in their positions. I work to breakdown communication barriers between departments and create cohesion and shared goals across the company.

Story Telling & Branding

In today's crowded e-commerce space, the ability to connect with your audience through storytelling and brand identity is more important than ever. Wether you have a strong brand identity already, or need to workshop and define one, I will help you build a voice that resonates and sets you apart.

Business and Project Management

I integrate big picture vision into action for businesses and leaders that need help executing their ideas. I also oversee system implementations, re-platforms, and migrations.

My specialty lies in insuring that the systems, project structure, and roll out match the vision and data requirements of the business use cases. Too many times, ideas fall apart in the execution due to unforeseen needs or complications. I help mitigate these challenges and maintain forward momentum.

Art of Skincare: Website re-design & re-platforming

Conversion rate lift of 16% in 30 days

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Case Studies

Art of Skincare: Retention Project

How we made retention rates skyrocket using email and service strategies

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Art of Skincare: Product page conversion rate optimization

Conversion Rates lift up to 500% in 60 days

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R&M Performance Horses: Brand and Growth Strategy

Horse training company goes from hobby to nationally recognized industry name

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Amitie Handwovens: Brand Launch

Wholistic business launch creates international artisan business

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Art of Skincare: Culture Reset

Rapid growth shouldn’t create chaos. See how I led culture change and company vision to smooth the hurdles of explosive growth.

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What Clients are Saying

"Working with Madeleine on the launch of Amitie was a fantastic experience. Her insights made our strategy not only effective but a joy to develop!"

Donna Fullerton, Amitie Handwovens

"Working with Madeleine is a joy. She brings a passion for team building and strategy to the table that is evident in her work. Her skills and expertise yield results and the process is seamless."

Ashley Campbell, Art of Skincare

Get in Touch!

Schedule a free 1:1 introductory consultation with me to discuss your business needs and goals.

FAQ

  • First things first, don't be nervous. We'll start with a free consultation to determine your business needs (and if we'll make great collaborators).

  • Pricing is based on both the project's scope and your desired timeline. (I promise fair rates and will always require your approval before we begin).

  • Timelines are completely flexible depending on the project. For large projects I generally dedicate a month to each client, with the possibility of an extension based on my availability. For smaller projects or ongoing support we can work together to create the perfect plan.

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